Apr 7, 2011

KLM - Fly2Miami Dance Flight

KLM kicking backsides again using social media and proving that they, 'take their customers seriously'. Reopening their flight from Amsterdam to Miami was done with a bang! The dance floor in the sky, which set a new Guinness World Record came about from two DJ's (Sied Van Riel being one) wanting the flight to be about a week before! In return for acknowledging the request, they promised to fill the plane! KLM heard, responded, picked eager passengers wisely and the, "It all started with a tweet" campaign was born with the #Fly2Miami hashtag. The flight must have been uniquely high and incredible.. if you're a non smoker?

Cheers: viralblog


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