Jan 31, 2012

BMW Projection Mapping South Africa

BMW South Africa (iLogic) created an interactive gaming experience using Tablets, projection mapping and Facebook Connect. The prize? One of six Mission Impossible 4 model cars, per venue. Johannesburg, Durban, Cape Town and Plettenburg Bay, ±105,300 race results shared on Facebook.

Jan 19, 2012

The Bark Side: VW Super Bowl Teaser 2012

"This video is not part of the actual 60-second spot that will be aired during the game. The Bark Side teaser was created to hint toward some of the exciting elements and characters that will be in the Super Bowl spot. Keep an eye out for our 2012 Game Day commercial  it will all make sense" - AdWeek

Yes, this 'canine choir' are woof'ing the Imperial March, Darth Vader theme song from Star Wars. How many characters can you identify? A nice continuation from last year's The Force and Black Beetle (YouTube takeover version) Super Bowl ads. It seems users will be able to create an 'intergalactic invite' for a Game Party in a Star Wars title crawl style, from the 27th of Jan. 
"Feel the force of German engineering"

See the Volkswagen, intergalactic invite teaser message!

Jan 12, 2012

Wimpy Braille Burgers for the Blind

A truly outstanding campaign! The goal was to let the blind community know that Wimpy offered braille menus in all their restaurants. Just 15 braille burgers were made (sesame seeds), but the message reached more than 800 thousand visually impaired people. I love their smiles.


Jan 11, 2012

Google Search, Plus Your World

Google Search, making results and your experience more personal. New developments are:
  1. Personal Results, which enable you to find information just for you, such as Google+ photos and posts—both your own and those shared specifically with you, that only you will be able to see on your results page; 
  2. Profiles in Search, both in autocomplete and results, which enable you to immediately find people you’re close to or might be interested in following; and, 
  3. People and Pages, which help you find people profiles and Google+ pages related to a specific topic or area of interest, and enable you to follow them with just a few clicks. Because behind almost every query is a community. 

 Find screen shots and everything you need to know on the Official Google Blog.

Jan 5, 2012

Nitro Circus 3D Movie Trailer

Travis Pastrana and the Nitro Circus crew announces what looks like a "lepicdary" (legendary & epic) new 3D movie. Release dates aren't confirmed yet, but I cannot wait! Twitter hashtag is #NITRO3D.