Oct 21, 2010

Nissan Juke Action Game Adverts

If you can appreciate a modern day gaming environment and cars, then this advert will hit home! The Nissan Juke 1.6 turbo, all wheel drive was launched with a series of these dramatic game style adverts. The one above is set in a scene where the Juke has to conquer a giant metal car crunching machine. I was sold by this advert simply by the narrator mentioning the word, "turbo" 3 times throughout. The final advert in the series comes out on the 9th of November 2010. It is kind of like an intro tutorial to a new level in a game, but leaves the consumer with a clear image of the car/product and is entertaining enough to make one remember it. *side note* the car I would most want to own happens to be a Nissan.


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