Feb 7, 2013

LEGO Happy Holidays Campaign Case Study



I spent many hours building LEGO master pieces as a kid and to this day I always smile when I see LEGO. There wasn't any internet, apps, tabs or even pocket money then and that's partly why I like this so much. Build LEGO props, take pictures and submit - simple! It was named, Brickmented Reality. Brilliant. Enjoy the happy holi'play' campaign case study. happyholiplay.lego.com


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