Nov 11, 2010
The Toyota Hybrid Synergy Drive has the unique ability to recycle it's energy and the projection mapping is spot on in displaying this. For a car lover it just makes it even better, especially the Transformer type movements in the beginning/end and the way the car is brought to life by the visuals. A great piece of work by Glue Isobar in London and the tag line of the campaign being, "get your energy back". This was revealed in October this year, but I just wanted to remember it here as it's simply one of my favourites.